Guides & Articles
Reckitt Embraces Virtual Production at Scale
Reckitt has revealed a pioneering drive to move the majority of its marketing production projects to virtual production.
WHITEPAPER – Crystal LED for VP
Accelerated in part by needs created by the pandemic, motion picture and television crews have witnessed the rapid adoption of virtual production and in-camera VFX techniques.
Boldly Going Virtual with Star Trek: Strange New Worlds
Star Trek: Strange New Worlds is technically not the first Trek project to embrace LED-volume in-camera visual effects, but the new Paramount Plus series is the first in the franchise to be designed entirely around them.
EVENT: Next generation virtual production stage for ICVFX
June 27th, 2022 – July 1st, 2022 | The Henson Soundstage, 1416 N La Brea Ave,
The first XR and VP Studio in UAE – Fractal Studio
In March, UAE’s first fully integrated extended reality (xR) and virtual production (VP) studio, named Fractal Studio, opened its doors in Dubai.
TAKING PREVIS TOOLS TO THE NEXT LEVEL
A number of outfits have extended their efforts in real-time with bespoke tools, like virtual cameras, scouting apps or specific software solutions to help creators visualize scenes.
Why PXO created a real-life ‘Holodeck’ for ‘Star Trek: Discovery’
In the fourth season of Paramount Plus’ Star Trek: Discovery, the show boldly goes where no previous Star Trek series has gone before—both on screen and behind the lens.
Into the volume: Five innovative firms with LED stages eye year of growth
Here, executives of five prominent firms with LED stages – DARK BAY, MELS Studios, Virtual Production Studios (80six), Studio Lab and Pixomondo – discuss the arc of their growth and some of their latest developments and innovations.
At Cannes, experts assess the potential of Europe as a global leader in VP
On 19 May, the Marina Stage of the Marché du Film hosted the Cannes Next panel “Europe as a Global Leader in Virtual Production. Visionaries, Platforms and Studios”.
Cannes Film Festival Hosting Virtual Production Space
The 75th edition of the Cannes Film Festival is for the very first time hosting a virtual production space.
Raytracing and Future Realtime Pipelines with Chris Nichols
This is the episode where Chris talks about his knowledge and experience in the industry, along with the latest tools and technologies such as Houdini and the potential of VRay tracing.
The power of in-camera visual effects
Called in-camera visual effects (ICVFX), the technology – in the simplest of terms – allows filmmakers to substitute the use of green screens and hours of post production-stage editing…