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Experience the next level of filmmaking with “Cut to the Chase,” an exhilarating short film powered by the groundbreaking and one of a kind PXO | CLARA AKIRA vehicle processing system and Sony’s Virtual Production ecosystem.
“CUT TO THE CHASE” | Virtual Production | Sony Official Read More »
A behind-the-scenes look at Destination RGB, the campaign film for Sony’s 2026 BRAVIA True RGB lineup.
The Making of Destination RGB | BRAVIA 2026 Read More »
In September this year, German Broadcaster SWR launched its VP innovation project with a three-month trial run to explore the possibilities of virtual studio production.
SWR launches Virtual Production innovation project Read More »
Adder’s KVM backbone enables flexible control of Sony’s expanded LED volume inside Pinewood’s DMPC.
How Sony Future-Proofed VP at Pinewood Studios Read More »
Go behind the scenes of ‘Europa’ – an ambitious short movie produced at USC’s Entertainment Technology Center using cutting edge VP technologies from Sony.
Behind the Scenes of EUROPA (VP) Read More »
Ideally suited to demanding VP applications, Sony’s latest-generation VERONA modular Crystal LED video walls delivers breathtaking images with truly impressive brightness and clarity.
Crystal LED Verona by Sony Read More »
Article by Jourdan Aldredge, Aug 21, 2023, NoFilmSchool. Image credit: Sony In what should come as no surprise to anyone, studios are continuing to explore virtual production technology to see if it might eventually be the best—and most cost-efficient—way to shoot their big-budget blockbusters. While we’ve been following the latest news and updates in virtual
Sony testing real-time cameraless production for new Ghostbuster movie Read More »
Japanese electronics giant, Sony has opened a virtual production studio in Shanghai, China, that it says can be used for shooting film, TV and commercials.
Sony opens VP studio in Shanghai, China Read More »
Sony Pictures Entertainment today announced the establishment of its first LED VP stage, located at Sony Innovation Studios in Culver City.
Sony Pictures Entertainment unveils its 1st LED VP stage Read More »
Accelerated in part by needs created by the pandemic, motion picture and television crews have witnessed the rapid adoption of virtual production and in-camera VFX techniques.
WHITEPAPER – Crystal LED for VP Read More »